According to a new research study by Global Insight Services (GIS), the medical aesthetics market is expected to grow rapidly over the next 10 years to reach a value of more than the US $10.2 billion by 2031.
The medical aesthetic is used to treat and improve the aesthetic appearance of a person by treating various conditions, like skin laxity, excessive fat, cellulite, scars, moles, wrinkles, unwanted hair, liver spots, spider veins, and skin discoloration. Conventionally, it comprises dermatology, oral & maxillofacial surgery, reconstructive surgery, and plastic surgery. Aesthetic medicine comprises surgical & non-surgical procedures and a combination of both can be used to enhance an individual’s physical appearance. Additionally, deformities caused due to accidents, trauma, and other congenital disorders are rectified by the use of aesthetic devices (particularly implants). Moreover, aesthetic procedures help reverse the aging process to a certain extent. Adding to that, the importance of physical appeal is on the rise and people across the globe are attracted to products and treatments that will help them retain their youth and beauty.
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Medical Aesthetics Market: Key Drivers
Growing adoption of minimally invasive and non-invasive aesthetic procedures
There has been a significant increase in the inclination for minimally invasive and non-invasive aesthetic procedures over traditional surgical procedures in the past decade. Minimally invasive/nonsurgical alternatives offer various advantages over traditional surgical procedures, like fewer pain, minimized scarring, and quicker recovery. These procedures are also more economical than traditional surgical procedures. As per the International Society of Aesthetic Plastic Surgery (ISAPS), there was an overall increase of 5.4% in the number of plastic and cosmetic procedures during 2017 and 2018.
Growing demand from emerging markets
Emerging countries like China, Brazil, Mexico, and India offer significant opportunities for players operating in the medical aesthetics market. The demand for medical aesthetic devices in these countries is rising owing to rapid growth in medical tourism, the growing adult (aged 20 and above) population, rising disposable incomes, and increasing awareness about aesthetic specialties. The presence of a greater number of surgeons in these emerging countries is also contributing to the growth of the medical aesthetics market.
The facial aesthetic segment is likely to dominate the market at a CAGR of XX% during the forecast period.
The key factors such as growing patient demand for facial aesthetic treatments coupled with increasing disposable income and spending capabilities, and the increasing geriatric population across the globe are likely to boost the growth of the segment during the forecast period.
The clinics, hospitals & medical spas segment is likely to dominate the market at a CAGR of XX% during the forecast period.
The key factors such as increasing number of medical spas and clinics combined with the high availability of financial and infrastructural resources in hospitals, comprising technologically advanced devices, trained staff, and skilled professionals to perform aesthetic procedures.
The key players in the global medical aesthetic market are Allergan-AbbVie, Alma Lasers, Ltd., Anika Therapeutics, Cutera, Inc., Cynosure, El.En. S.p.A., Fotona d.o.o., Galderma, Johnson & Johnson, Merz Pharma GmbH & Co. KGaA, Medytox, Inc., SIENTRA, INC., HUADONG MEDICINE CO. LTD. and BAUSCH HEALTH COMPANY, INC. among others.